Web Graphics — Using Adobe Tools for Web Design (GRW)
Graphics, Adobe
This concise course gives users a clear, practical introduction to web design, HTML/CSS coding and animation and interactivity. It reviews workflows using Adobe tools such as Photoshop, Dreamweaver, Flash, Captivate and InDesign for online projects.
The course emphasizes hands-on practice with real examples, focusing on image export and optimization, responsive layout basics and using third-party widgets. Participants receive guidance for testing, templates and further deep-dive courses.
Location, current course term
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The course:
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Introduction
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Philosophy, history
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Present and future of web creation
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Modern trends
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Principles for initial design
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Terminology
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Project focus and SEO analysis
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SEO basics
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Name, domain
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Hosting services
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Web project structure
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How search engines work
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Web tools
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Content management systems
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E-shops, wikis, forms, blogs…
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Customization options
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Graphic and technical design of a custom solution
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Graphic principles of web design
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User needs met with simplicity and clarity
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Corporate identity rules and color schemes
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Font choice, readability and typographic accuracy
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Technical constraints and behaviors on the web
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Personal vs corporate site vs web application
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Photoshop 1
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Choosing dimensions
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Structuring PSD designs
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HTML/CSS/JavaScript display options for PSDs
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Photoshop 2
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Export to optimized file formats
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Best practices for slicing graphics
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Integration with CSS
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Exporting with Adobe Fireworks, GIMP…
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HTML and Cascading Styles 1
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Rendering and display options
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Text editors and Adobe Dreamweaver
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Browsers
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Basic page structure
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Meaning of basic HTML tags
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HTML and Cascading Styles 2
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Connecting CSS
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#id and .class selectors
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CSS properties to create a basic page look
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Browser default styles
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HTML and Cascading Styles 3
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Embedding custom fonts
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Text styling rules
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Bullets and numbering
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Links
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Tables and other elements
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Popular third-party widgets
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jQuery plugins (Lightbox, jQuery UI)
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Google Maps, Flash animations and video players
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Facebook and Twitter widgets
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Flash 1
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Flash display technology capabilities
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Appropriate uses
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Advantages and disadvantages
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Tools and options for converting to HTML5 for new devices
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Flash 2
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Creating vector objects
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Importing images
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Texts and dynamic text
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Motion animation
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Movie clips and buttons
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Flash 3
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Principles for creating animated ads
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Building small web presentations or for portable media
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Graphic templates
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Using ready-made website templates
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Marketplaces and pricing
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How to choose and adapt templates correctly
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Designing complex applications, testing
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What is a wireframe
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Advantages and disadvantages
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Web applications and Adobe Catalyst
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Conducting user testing
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Scenarios and testers
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Adobe Captivate
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Creating and editing a project
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Adding captions, buttons, images, video, audio
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Creating a start screen with a menu
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Creating a quiz
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Evaluating results
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Publishing the project
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Interactive PDF
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Creating a new document in Adobe InDesign
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Paragraph styles
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Dynamic content
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Creating anchors and external links
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Exporting to PDF
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Conclusion
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Practical exercise — assignment topics
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Objective
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Structure
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Graphic design
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Technology
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Layout
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Web design
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Implementation
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Evaluation of exercise results
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Assumed knowledge:
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Windows or Mac OS, basic web creation skills and experience with an Adobe tool.
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Schedule:
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2 days (9:00 AM - 5:00 PM )
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Language:
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